Discover the Finest Berber Rugs in Marrakech
If you are looking for authentic Berber rugs in Marrakech, the Studio Lid showroom in Sidi-Ghanem is an essential destination. For generations, the Lamdaghri family has established itself as a true reference in the world of Moroccan rugs, especially those originating from the prestigious Beni Mrirt and Beni Ouarain tribes.
These rugs preserve the ancestral know-how of the weavers of the Middle Atlas. Each piece is 100% handmade, crafted from exceptional wool and adorned with motifs that tell a story. More than just a decorative element, a Berber rug is a living work of art, born from centuries-old traditions and timeless creativity.
Beni Mrirt and Beni Ouarain: What’s the Difference?
Berber rugs are often confused, yet there are distinct characteristics that differentiate these two great families:
The Beni Mrirt Rug
Originating from the province of Khénifra, in the cold mountains of the Middle Atlas.
- Dense weaving with tight knots, ensuring warmth and durability.
- Use of exceptionally soft wool, often referred to as Marmoucha.
- Refined geometric patterns created with 100% natural dyes.
- A meticulous washing process at the end of weaving, giving the rug a silky, almost velvety touch.
The Beni Ouarain Rug
With more complex origins, linked to the milder regions of the Souss plain and the Anti-Atlas.
- Lighter weaving, with shorter and less dense wool knots.
- Similar geometric designs, in natural and elegant tones.
A Craft in Constant Evolution
Over time, the distinctions between these two traditions have softened, as artisans adapt their creations to the tastes of decorators and collectors worldwide. Still, Beni Mrirt rugs remain renowned for their density, velvety softness, and luxurious appearance, while Beni Ouarain rugs are admired for their lightness and simplicity.
Choosing a Berber rug in Marrakech means investing in a unique piece — a symbol of culture, tradition, and elegance.